Here for Hockey reflects Sportsnet's unwavering commitment to the game and its fans, embracing a unique duality. From Sportsnet’s perspective, it represents a steadfast dedication to serving hockey in all its forms. For fans, it captures the sentiment that when they come to Sportsnet, they’re truly "here for hockey."

At the top of the funnel, we showcase Sportsnet’s best-in-class presentation of the game and its stars. As fans journey further, they’ll experience the breadth of Sportsnet’s commitment, from live games to digital experiences on the website and app. The message is clear: Sportsnet. Here for Hockey.